1986 Social Social

There is no doubt that the record of hockey player Jean Béliveau, of the Montreal Canadiens, is well ensconced in popular tradition. Just remember the glorious years of the fifties and sixties and relive all the passion of those moments. As of then, our hero had become a legend. In 1986, twenty years later, Jean Béliveau still carries the same fascination for his Montreal public. This is due in part to the example which he has set for all those who dream of glory in sports and also to the fact that he is an accomplished businessman who has earned the esteem and admiration of the entire community. A member of the management team of the Club de hockey canadien, Jean Béliveau, Senior Vice-president, Social Affairs, gives himself with the energy and dynamism of a young rookie to the task of helping many youth organizations across Quebec and Canada.

In 1971, Jean Béliveau put an end to his hockey career. On March 24 of that year, his faithful public paid him an affectionate and generous tribute. But rather than accept the numerous gifts bestowed upon him, he asked that a fund be created to help underprivileged youth. Today the Jean Béliveau Fund, of which he is president, brings much-needed help to hundreds of youth organizations, providing them with the necessary resources for the physical and social well-being of the young people who depend on them.

Born in Trois-Rivières in 1931, Jean Béliveau began his hockey career in 1948 in Victoriaville. After spending four years with various hockey clubs in Quebec City, he joined the National Hockey League and signed his first contract with the Club de hockey canadien of Montreal. For eighteen years, his ability, talent and leadership kept him in the forefront of his team. Ten times selected for an All-Star Team, he is the second best scorer in the Canadiens history, with 507 goals and 712 assists, a total of 1219 points; and he remains the best scorer ever in the Stanley Cup series with 79 goals and 97 assists, a total of 176 points. Winner of the Hart, Ross and Conn Smythe trophies, he has led his team to ten Stanley Cup victories and to as many League championships.

His career as a businessman is equally successful. Jean Béliveau was a member of the Board of Directors of l’Alliance Mutuelle-Vie, Carena Bancorp inc., Dominion Textile Limited, Investors Growth Fund of Canada Ltd., Molson Companies, The Royal Trust, The International Group inc., Acier Leroux Inc. and Canadian Reassurance. He was made an Officer of the Order of Canada in 1969. Received an honorary degree in physical education from the University of Moncton in 1972 and was elected to Hockey's Hall of Fame in the same year. In 1983, he was the first recipient of the Le Portage Award, named for the therapeutic centre devoted to fighting drug abuse, in recognition of his unfailing support of youth.

Jean Béliveau has been married to Elise Couture since 1953. They have a daughter, Helene.